Licorice By Pryter
Naturally Sweet. Thoughtfully Crafted.
Premium licorice-based confectionery — authentic flavor, natural ingredients, and responsible sourcing.
Shop the CollectionAt By Pryter, we believe great products begin with great ingredients and a deep respect for nature.
Pure ingredients. Honest craftsmanship. Timeless enjoyment.
Read our story
Our story
Nature provides some of the world's most remarkable flavors.
Licorice root has been appreciated for centuries for its distinctive taste and rich cultural heritage. Our vision is to reintroduce this remarkable botanical ingredient through a modern collection of confectionery designed for today's consumers.
The full story Our philosophy
More than a sweet treat.
Natural Ingredients
We prioritize ingredients inspired by nature and traditional botanical heritage.
Responsible Sourcing
Our long-term vision is to support sustainable agricultural practices and transparent supply chains.
Quality First
Every product concept is developed with a focus on taste, consistency, and consumer satisfaction.
Sustainable Future
We believe successful businesses should create value for both people and the environment.
The collection 
Choose Your Expression
Botanical
Botanical Licorice
Selected herbs and natural flavor combinations, rooted in botanical heritage.
RM38.00
Premium Artisan
Premium Artisan Collection
Refined flavor profiles in an elegant presentation box.
RM120.00
Seasonal
Seasonal Creations
Limited-edition flavors inspired by nature and regional ingredients.
RM42.00
Inspired by nature
From agriculture to craftsmanship.
The By Pryter vision extends beyond confectionery. Our future development plans include integrated agricultural cultivation, botanical ingredient sourcing, and environmentally responsible production systems that support long-term sustainability.
By connecting agriculture, craftsmanship, and innovation, we aim to create products that consumers can enjoy with confidence.
Our Sustainability Commitment
Sustainability commitment Sustainability is not a trend.
Sustainability is not a trend.
It is a responsibility.
We believe every small step contributes to a better future. Our long-term objectives include:
Our full commitment- Responsible ingredient sourcing
- Sustainable agricultural partnerships
- Environmentally conscious packaging
- Waste reduction initiatives
- Support for local communities
Why By Pryter?
Crafted with purpose.
- Inspired by nature
- Crafted with purpose
- Premium quality focus
- Sustainable vision
- Modern botanical confectionery
Gifting
Thoughtfully crafted gifts.
Elegant presentation and refined flavors — for festive seasons, special occasions, or no reason at all.
Explore Gifting From our customers Amira · Kuala Lumpur Classic Licorice Daniel · Petaling Jaya Botanical Licorice Mei Lin · Penang Premium Artisan Collection Priya · Bangsar Classic Licorice Jonas · Mont Kiara Seasonal Creations
Enjoyed with Confidence
The Classic Licorice is exactly what it promises — smooth, balanced, and honest. You can taste the care in it.
I did not expect herbs and licorice to work this well together. The Botanical is something genuinely new.
Bought the Premium Artisan Collection as a gift and it looked almost too elegant to open. Almost.
A naturally sweet treat with black coffee in the afternoon — timeless enjoyment is the right phrase.
The Seasonal Creations release was gone before I could reorder. Looking forward to the next chapter.
The journey is just beginning.
And the sweetest chapters are still to come. Join us for new flavors, seasonal creations and stories from the workshop.
Welcome to By Pryter — see you in your inbox.